Design is just as much about yielding an emotional experience as it is presenting the visual itself. Quality print design should conjure up a human response in your audience – getting them to think, learn, or feel about a certain topic. However, a significant amount of design planning must take place in order for the end product to trigger an emotional response in its audience. When it comes to quality print design, the designer should allocate just as much time planning the design concept of branded print materials as they do in actually creating the completed design.
Has a Simple Layout
Print designs that are cluttered can be disorienting, confusing, and can yield disconnect between your brand’s print materials and your audience. Simple layouts that reflect your simple and concise messaging are more likely to catch the viewer’s eye – the goal of any good print advertisement.