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These days most companies are making substantial investments of time and money into their content marketing efforts. Content, in many ways, is the lynchpin of a successful digital marketing strategy. How will you gain traction with social media marketing if you don’t have anything interesting...

In order to run your online business efficiently, you need to constantly evaluate the market you are operating in. Competitor analysis is one such paramount aspects which defines your marketing strategies. It helps you to run your online business successfully while giving you an edge...

Home to 1.57 billion active users, Facebook is the most efficient way to increase online sales. With large customer base, reasonable cost and easy-to-use advert platform, Facebook can help you connect with customers interested in using your products/services. Facebook adverts ensures that your money is spent...