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As an industry, digital marketing has always been plagued by rumours and myths about what works and what doesn’t. With a wide array of approaches and strategies available to implement  (and each of them with their own diehard advocates), it’s not surprising that there’s confusion...

    What is Visualization? Visualization is the process of representing or showcasing data in a pictorial format and interacting with these representations in order to gain insight into the data or information. The act of visualization is useful in many ways. We live in a data-packed world where tech is...