Email marketing is one of the most proven, reliable digital marketing tactics. Having been in existence since the earliest days of the internet, there are few companies that don’t include email as part of their marketing strategy. But just because email marketing is ubiquitous, does...
We all want to keep track of our website traffic and performance. Also to make appropriate measures and guidelines to improve the performance and conversions as a result. For all in all-purpose, 'Google Analytics' for your website to monitor the whole processing. To understand the business...
Facebook, the social media platform that hosts 2.01 billion monthly active users, is a platform your brand needs to utilize. Over the years this platform has become a crucial way to build businesses online; in fact, over 40 million small businesses have active pages to advertise themselves digitally....
In the words of Howard Shultz, social media is a bullet train, and it’s not going to slow down anytime soon. 2.46 billion people are currently active on social media. By 2019, that number is expected to reach 2.77 billion. It’s no surprise then, that 80% of businesses say that social...