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Facebook, the social media platform that hosts 2.01 billion monthly active users, is a platform your brand needs to utilize. Over the years this platform has become a crucial way to build businesses online; in fact, over 40 million small businesses have active pages to advertise themselves digitally....

Design trends come and go, and every year has its defining trends. A few years ago it was parallax scroll. Before that, rotating homepage banners were a must have for every website, regardless of whether or not they were helpful in communicating the brand’s message. There...

In order to run your online business efficiently, you need to constantly evaluate the market you are operating in. Competitor analysis is one such paramount aspects which defines your marketing strategies. It helps you to run your online business successfully while giving you an edge...

Google is the most powerful medium that controls and drives traffic. Billions of visitors visit Google every day and these visits are landed on millions of websites. This journey starts much before you enter a search query in Google. Your search query travels through trillions...